About
About
Modal Cepat is a P2P lending platform focused on micro, small, and medium enterprises across Indonesia.
Background
Background
Traditional lending is slow and opaque. Modal Cepat wanted a digital product that felt trustworthy and effortless.
Challenge
Challenge
Designing for low-literacy users, varying internet connectivity, and strict OJK regulatory requirements.
Experience
UX Process
We conducted 40+ user interviews across Bandung, Surabaya, and Makassar to map real financial behaviors.
Interface
Interface
A clean, high-contrast design with native Bahasa Indonesia copy reduced time-to-application by 60%.
Result
Result
500,000+ active users in 8 months. Acquired by a major bank.