About
About the Project
Desa Kitsune approached us to craft a world-class brand identity for their new luxury eco-resort in Karimunjawa.
Background
Background
The client wanted to attract high-end domestic and international travellers while honouring the natural beauty of the region.
Challenge
The Challenge
Balancing modern luxury aesthetics with authentic Javanese cultural elements without feeling derivative or forced.
Interface
Visual Identity
We developed a brand system rooted in the local flora and fauna, using warm earth tones and refined typography.
Result
The Result
A 40% increase in direct bookings within three months of the rebrand launch, and recognition in several design publications.